Student Media is WVU's integrated media department, comprising The Daily Athenaeum, U92 The Moose, and Prospect and Price Creative – all student-run media organizations. This department provides valuable opportunities for students in digital media, broadcast, and marketing and advertising. Each year, more than 100 students find a home in Student Media’s inclusive and welcoming organizations. Managed by a professional staff, Student Media provides real-world experiences, as well as internships and training found nowhere else on WVU’s campus.
Why we need your support:
The media industry is constantly evolving, and to provide students opportunities that will make them competitive in the job market, Student Media must give students access to the equipment and the hands-on experiences to prepare them for internships and jobs.
Your help is needed to ensure the longevity of quality journalism and broadcasting. Funds go directly to update broadcasting, photo and video equipment and help students travel to conferences that allow them to network with industry leaders and learn from them.
- The Daily Athenaeum, WVU’s independent student newspaper is printed each Wednesday during the academic year and is distributed to more than 12,000 readers in Monongalia and Preston counties and 84 locations around Morgantown and WVU’s campus. On-campus circulation is 2,700. Their website has more than 5,000 visitors daily. More than 60 students work in the editorial and advertising departments.
- U92-The Moose, WVU’s student-run radio station, is a 24/7, 2,600-watt FM terrestrial/ internet-streaming station with a news, sports and DJ staff of more than 100 students. Students curate music shows, produce news and sports programming, and produce play by play broadcasts for WVU football, women’s and men’s soccer, women’s and men's basketball and baseball games. U92 houses more than a dozen podcasting talk shows ranging in topics from sports and news to culture and entertainment. In 2023, the station also became the exclusive broadcaster of Black Bears baseball in Morgantown.
- Prospect and Price Creative, a marketing and advertising firm established in January 2019, works with local small businesses and campus partners in need of ad agency work. Students produce brochures, logos, ads, videos, podcasts, photography, marketing booths, and other marketing services.
